Sarees, Sneakers, and Soul: How Gachibowli Stadium is transforming into a vibrant celebration of tradition this January.
The New Year has barely begun, and Hyderabad is already setting a spectacular tone for a season filled with celebration, color, and culture. In a city that masterfully balances its high-tech lifestyle with its historic soul, one upcoming festival promises to bridge that gap beautifully.
Mark your calendars for January 31st, because Ethnic Fest 2026 is bringing a grand cultural carnival to Gachibowli Stadium.
More Than Just an Event—It’s a Movement
Presented by GiggleMug Events, Ethnic Fest 2026 is designed as an immersive experience, inviting Hyderabadis to step out of their daily routines and into a celebration of India’s rich heritage. It isn’t just about observing culture from the sidelines; it’s about wearing it, running in it, and living it.
The Headline Act: The Ethnic Run 2.0
The standout attraction of the day is the Ethnic Run, a joyful, non-competitive event that redefines fitness. Imagine the sight of hundreds of participants in flowing sarees, crisp dhotis, and vibrant lehengas paired with their favorite running shoes. It is “fitness with a festive twist,” proving that tradition and an active lifestyle can go hand-in-hand.

A Playground for Every Generation
Beyond the tracks, the stadium transforms into a lively cultural playground from 3 PM to 9 PM:
- Ancient Play Zone: In collaboration with Ancient Living, this zone brings back traditional Indian games. It’s a nostalgic journey for adults and a fascinating discovery for children.
- The Artisanal Bazaar: Shop for handcrafted jewelry, textiles, and unique creations from local artisans.
- The Wish Well: A charming spot to pause and reflect, adding a touch of symbolic tradition to the evening.
- Heritage Photo Booths: For the memory-makers, the venue will be dotted with themed backdrops perfect for capturing your “ethnic best.”
An Electric Finale
As the sun dips below the horizon, the energy shifts. The stadium will pulse with live music and cultural performances, bringing folk dances and rhythmic beats to the main stage. Every corner of the festival is curated to celebrate the three pillars of the city: unity, heritage, and community spirit.
Join the Celebration
Ethnic Fest 2026 is an invitation to celebrate tradition with pride. This January, don’t just attend a festival—be part of a movement that honors our roots while racing toward the future.





